Annual October “Pink Promotion”

In 2005, The Paradies Shops introduced a national, month-long promotion in conjunction with Breast Cancer Awareness Month. The program has become tremendous success in raising awareness both within and outside the company, and in raising funds for the fight against breast cancer. Due to the program’s success, The Paradies Shops now offers this program every October, providing customers an assortment of pink merchandise.

 A portion of the sales generated from the October “Pink Promotion” will be donated to Susan G. Komen for the Cure. In the past three years, The Paradies Shops, combined with vendor matches, has contributed over $95,000 to the Foundation.

The Paradies Shops was recognized in 2007 by the Susan G. Komen for the Cure - Atlanta Chapter as a Partner For The Cure for our dedicated efforts in raising awareness and funding for breast cancer.